Car Rental Market – Japan
Market Size in 2023: USD 2.6 Million
Market Size in 2032: USD 5.5 Million
Market Growth Rate (CAGR) 2024-2032: 8.43%
According to the IMARC Group, Japan car rental market size reached USD 2.6 million in 2023. Looking forward, IMARC Group expects the market to reach USD 5.5 million by 2032, exhibiting a growth rate (CAGR) of 8.43% during 2024-2032. This market is expanding due to rising tourism, increasing domestic travel, urban mobility trends, demand for flexible transport solutions, and advancements in rental technology and services.
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Japan Car Rental Market Trends and Drivers:
Key Factors Driving the Japan Car Rental Market Growth
High adoption of flexible transportation services by tourists and business travellers.
Domestic and international tourists rely heavily on car rentals to explore Japan's attractions.
Growth of the sharing economy and increasing costs of car ownership prompt locals to opt for rentals.
Availability of public transportation in urban areas leads to higher car rental demand.
Online booking platforms and mobile apps simplify the car rental process, driving Japan car rental market growth.
Trends
Increasing emphasis on sustainable and eco-friendly vehicles.
Rising demand for electric vehicles (EVs) and hybrid cars in rental fleets due to environmental awareness.
Car rental companies investing in greener vehicle options to meet consumer demand for eco-conscious travel.
Technological advancements like keyless entry and digital payment systems enhance customer convenience.
Partnerships between rental companies, hotels, and airlines offer bundled services for travelers.
Expanding demand for flexible, eco-friendly transportation expected to further drive Japan car rental market growth in the coming years.
Japan Car Rental Market Report Segmentation:
The report has segmented the market into the following categories:
Breakup By Booking Type:
Offline Booking
Online Booking
Breakup By Rental Length:
Short Term
Long Term
Breakup By Vehicle Type:
Luxury
Executive
Economy
SUVs
Others
Breakup By Application:
Leisure/Tourism
Business
Breakup By End-User:
Self-Driven
Chauffeur-Driven
Breakup By Region:
Kanto Region
Kinki Region
Central/ Chubu Region
Kyushu-Okinawa Region
Tohoku Region
Chugoku Region
Hokkaido Region
Shikoku Region
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Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
Key highlights of the Report:
Market Performance (2018-2023)
Market Outlook (2024-2032)
COVID-19 Impact on the Market
Porter’s Five Forces Analysis
Strategic Recommendations
Historical, Current and Future Market Trends
Market Drivers and Success Factors
SWOT Analysis
Structure of the Market
Value Chain Analysis
Comprehensive Mapping of the Competitive Landscape
Note: If you require any specific information that is not covered currently within the scope of the report, we will provide the same as a part of the customization.
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IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
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